This is basically a free taxi cab service that forces the person(s) riding in the cab to watch advertisements of different companies.
The taxi would have static advertisements on the outside of the car, as well as on the inside. The inside of the car would also feature a flat panel television playing constant loops of either a single company or numerous companies who are sponsoring the rides.
I think that this is already being done in some parts of the country and abroad, but I don't think that any of them offer free rides. Only reduced fares.
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